Training underprivileged women to be leaders through a talent development programme
The venture aims to empower underprivileged women by providing them with regular work opportunities, paid training and a progressive career ladder that would facilitate their transition from performing operational roles to being "Leaders of Change" to drive collective impact towards food waste reduction. It is extending its current B2B (business to business) model of sustainable jewellery to B2C (business to customer) e-commerce markets with innovative hybrid customer experience.